aGoogled: b(The)end of the world as we know it/ dby Ken Auletta
260
aNew York: bPenguin Press, c2009
300
axiv, 384 p.; c25 cm
505
aMessing with the magic -- Starting in a garage -- Buzz but few $'s -- Prepping the Google rocket -- Innocence or arrogance? -- Google goes public -- The new evil empire? -- Chasing the fox -- War on multiple fronts -- Waking the government bear -- Google enters adolescence -- Is old media drowning? -- Compete or collaborate? -- Happy birthday -- Googled -- Where is the wave taking old media? -- Where is the wave taking Google? -- Media maxims
